TheaterSeatStore is one of the few online furniture retailers that promotes best selling products through online video. Product videos serve as a valuable tool to assist customers in the buying process, especially when one finds a product that is not available to physically see in a local store.
Through our partnership with the industry's leading vendor in the video platform space - BrightCove - TheaterSeatStore is able to deliver the best experience possible to the customer. "The union of our access to famous brand name products and BrightCove's technology ensures the video experience to site visitors surpasses any expectations" said Bruce Tucker, Director of Marketing for InteriorMark, LLC, TheaterSeatStore's holding company.
The BrightCove platform continues to increase conversions as video is created for more and more products on the site. The account management of video assets through their console and the speed with which that video is deployed on-demand is very impressive.
Here is a case study on our relationship and integration with BrightCove that was recently posted to their community blog titled Achieving Real Results with Video Ecommerce that discusses the nature of the relationship in more depth.